Stagwell Sport Beach dominates in its second year at Cannes
Bigger, better, and bolder in 2024. Sport Beach connected a powerful group of agencies, athletes, brands, and beyond to show the world that creativity is indeed a contact sport.
TEAM made Sport Beach a cultural hit at Cannes, boosting Stagwell's brand and presence for visibility, leads, and partnerships.
Sport Beach drew crowds for workouts, flag football, golf, basketball, soccer, and climbing, alongside panels with athletes, brands, and marketers showcasing sports culture.
TEAM handled all content, from stage programming to studio sessions, collaborating with Stagwell for live coverage, roaming teams, and post-production.
7,434
turned Sport Beach into the fandom hub of the Festival
170
speakers were involved in Sport Beach, including 30 pro athletes from a wide variety of sports
6.5B
earned media impressions
