Welcome To La Gran Familia
Bacardi puts a big emphasis on family. After all, the company has been family-owned for seven generations. Over the past 160 years, the family has grown in size to include a group beyond the relatives of Don Facundo. These are La Gran Familia – the Ambassadors who bring our brands to life.
Leading up to the anticipated Tales of The Cocktail 20th anniversary in New Orleans, TEAM launched a brand new Instagram account bringing the La Gran Familia to life on social media, connecting audiences and brand ambassadors through a community that fosters authenticity and creativity. La Gran Familia touches every aspect of advocacy, bringing the portfolio to life through memorable experiences – and now, on Instagram
THE LATEST NEWS FROM TEAM
Celebrating the Ultimate Holiday Treat, Our Newest Partnership with Urbani Truffles!
We're excited to partner with Urbani Truffles to elevate their U.S. social media presence, showcasing their 170-year legacy of luxury and sustainability through stunning visuals and strategic content.
A Game-Changing Fan Experience for City National Bank and the University of Miami
We teamed up with City National Bank to deliver an unforgettable fan experience as they kicked off their game-changing partnership. From interactive locker rooms and athletic challenges to the Portrait Pledge mosaic, this partnership celebrates community and sportsmanship, amplifying the excitement for UM fans.
TEAM Takes Over 2024 MTV VMAs with 500 One-of-a-Kind Bottles
Individuality is worth celebrating—boldly, loudly, and unapologetically. And there’s no stage better suited for this than the 2024 MTV VMAs.
