Transforming the Retail Landscape with Samira Fayad
For Samira Fayad, Retail Program Director, following the status quo has never been an option. After a career in beauty within Travel Retail, Samira decided to explore the world of spirits, where she decided to bring a fresh perspective to an up-and-coming retail program at TEAM.
Today, the program has grown so exponentially she thinks it will soon reach new division status. Samira took some time to share with us how she’s doing things differently, and why a people-focused approach is always the best approach.
Check out her take here.
THE LATEST NEWS FROM TEAM
TEAM x Stagwell: SPORT BEACH 2025 Draft Picks
SPORT BEACH returns in 2025 as the first official sport partner of Cannes Lions, with TEAM helping Stagwell driving its expansion into a global, year-round platform that brings together top athletes, brands, and marketing leaders.
Redefining Experiential Marketing: Three Insights from Adobe Summit 2025
Adobe Summit 2025 showcased how AI is revolutionizing experiential marketing through real-time personalization, intelligent content systems, and flexible composable architecture, signaling a new era of dynamic, tech-driven brand experiences.
The Women Shaping the Future of TEAM
In celebration of Women’s History Month, TEAM and the WIN (Women’s Initiative Network) recognize three outstanding women for their impactful contributions in Leadership, Mentorship, and Education, each inspiring others and shaping the future of TEAM through their dedication, guidance, and passion.
