CEO Dan Gregory Shares His Takeaways from CES 2025

CES is bigger than the average annual trade show–– it’s where experts from all industries come together to be introduced to the newest technology and products shaping the world. This year, TEAM CEO Dan Gregory was one of the thousands of professionals who attended CES in Las Vegas and is sharing his biggest insights from the convention below. ⬇️  

“Here are my top 3 takeaways from CES this year, focusing on innovative trends and insights that are shaping the future of technology and business:

1. Generative AI and Automation in Consumer Technology

One of the most prominent trends at CES 2025 was the continued evolution of generative AI and its integration across various consumer tech products. From AI-powered design tools to personalized content creation, we’re seeing a shift in how AI is not just supporting but driving innovation in consumer experiences. For instance, several brands showcased AI systems that could autonomously generate custom designs, music, or even interactive conversations—blurring the lines between creators and machines. This opens new opportunities for businesses to enhance personalization, efficiency, and customer engagement. The impact on industries like entertainment, design, and e-commerce is particularly noteworthy, and it signals a future where AI can be a co-creator rather than just a tool.

2. Sustainability through Smart Tech and Energy Innovation

Sustainability was another key theme at CES this year, with numerous companies unveiling smart home devices and innovations designed to reduce carbon footprints. One of the most exciting innovations I saw was the rise of smart energy solutions, such as home energy management systems that optimize power consumption, solar integration, and electric vehicle charging stations that adapt to grid needs. Companies are increasingly focusing on making eco-friendly technology not just desirable, but accessible. This trend suggests that environmental responsibility is no longer a niche but a central pillar in the future of consumer technology, offering both businesses and consumers opportunities to contribute to a more sustainable world.

3. The Metaverse & Virtual Reality: More Immersive and Practical Than Ever

While the metaverse has been discussed for years, I noticed a shift toward making virtual worlds not just theoretical but increasingly practical. Major advancements in virtual reality (VR) hardware, including lighter, more comfortable headsets with better processing power, were on display. Along with this companies introduced new use cases for VR and AR, from virtual workspaces to highly immersive shopping experiences. The metaverse is expanding beyond gaming and entertainment into professional environments, with tools designed to improve remote collaboration, employee training, and customer engagement. What’s exciting is that the technology is now more accessible and user-friendly, opening up new avenues for brands to engage with consumers in deeply personalized and immersive ways.

Final Thought

CES 2025 highlighted an exciting intersection of AI, sustainability, and immersive experiences, all of which will shape the consumer tech landscape in profound ways. The key takeaway is that innovation is becoming increasingly user-centered, whether that’s through more intuitive AI interactions, smarter, greener homes, or deeper virtual experiences. The future of tech is about blending creativity with responsibility, and CES provided a clear look at what that future could hold."